Prasad is a documentary & ad filmmaker, cinematographer, and producer based in Bengaluru, with over nine years of filmmaking experience and thirteen years across development communications. He co-founded Project Chitram in 2019, intending to narrate a 1,000 stories before the reel runs out. And since then, he has worked with non-profits, government institutions, CSR initiatives and grassroots organisations across India — on films spanning child welfare, education, healthcare, women and child safety, anti-human trafficking and community development, particularly focusing on UN Sustainable Development Goals.

Behind every programme, intervention and statistic are people whose experiences deserve to be documented with dignity, authenticity and humanity. That belief — listening first, building trust, and representing people honestly — is what every story here is built on.